Martinho, Anthony (Playsoft, F)

Topic: "Smartphones a new place for your brand communication through serious gaming"

Anthony Martinho is the Business Developer of the serious game activity at Playsoft in Paris. He started in the MBA videogame Management and continued working as a Project Manager at Owlient for the Web Game Conference. After that he was acting as Product Manager at Bigben Interactive before he came to Playsoft.

Summary of presentation
Anthony Martinho Business Developer of the serious game activity at Playsoft will deliver insights into Playsoft and Thales, and will clarify the question why Thales has recruitment need. Furthermore he will introduce the creating of “Moonshield” the new browser based management strategy game for iPhone, iPad and iPod. He will also give insights into the recreating of the Moonshield experience as well as a post-mortem of Moonshield for iPhone.